Cybertechnics Interactive Communication

Media manager ctBannerTracker™

Successful banner campaigns must be served by reliable infrastructure and flexible software.

Our solution - ctBannerTracker™ offers:

Publishing

ctBannerTracker can deliver up to 1.000.000 impressions / day. Other systems used for campaigns in Greece loose from 5% up to 30% delivering consist to ctBannerTracker.

Targeting / Delivery Limitations

• Client IP,
• Client Browser,
• Client OS,
• Client Language,
• Weekday,
• Time,
• Website / web page

Delivery capping specifications:

• Frequency capping: impressions / user
• Time based capping: time between impressions

Tracking

For each zone (media-host position) can roll many different banners with or without targeting. ctBannerTracker records statistics such us:

1. Impressions / Adviews
2. Clicks
3. Click Thought Rate (%)
4. Unique visitors
5. Visitors Profile (operating system, browser type, pluggins istalled, screen resolution)
6. Conversion Rate

Each client can monitor his campaign with access to real-time statistics via control panel. This statistics can send by email daily or weekly.